The band's frontman thinks their newly released record 'Oui Oui Si Si Ja Ja Da Da' reflects their aim to represent the ''good things'' in life and hopes to encourage people to say yes more.
Speaking exclusively to BANG Showbiz, Suggs explained: ''Most of our albums are an affirmation of life - the good things in life. Right now things can seem depressing and morose so we are just saying, 'Yes, yes, yes, yes', rather than, 'No, no, no, no', like everyone else.
''We realise things aren't easy but we hope to bring joy to people's lives.''
The group are known for their classic hits such as 'Our House' and 'Baggy Trousers' but for the first time in their career they worked with new producers to create their 10th studio album.
However, Suggs, 51, insisted the new creative input didn't affect their overall sound and they kept an open mind, adding: ''There are seven of us so when we get in the studios it always sounds like us.
''We are working with people we have never worked with before. We are trying to capture the sound of what we sound like live.
''Everyone in the band writes songs so you always get an eclectic mix. We were trying to make an album of great songs. There was no concept behind it.''
Madness' new album 'Oui Oui Si Si Ja Ja Da Da', featuring their new single 'My Girl 2', is out now.