Sivu has announced plans for a new single, 'Can't Stop Now', which will be released on March 24 (Atlantic Records). The track premiered on Zane Lowe's Radio 1 show and follows a busy end to 2013 for Sivu (supporting London Grammar, a sell-out Lexington date and UK tour, as well as the Hype-Machine-topping collaboration with Marika Hackman, 'I Hold'). Sivu is also among the first wave of acts confirmed for SXSW Festival and will announce further live and remix plans for 'Can't Stop Now' shortly.
'Can't Stop Now' comes almost a year to the date that Sivu's acclaimed debut track (the MRI-machine video for 'Better Man Than He') began to transform the fortunes of then-call-centre-worker James Page. Produced by longstanding collaborator Charlie Andrew - Alt-J - 'Can't Stop Now' offers further evidence for never giving up. Lyrically, the track takes its turn from the time James spent playing guitar in other bands: it's an urgent appeal to follow your gut against the ticking clock, seemingly as inspired by the rhythmic drive of Bombay Bicycle Club as the left-field pop of Sivu's hero, Beck - another solo artist with ambitions beyond the solitary 'singer-songwriter' tag.
Sivu is currently finishing up his debut album, which will be released via Atlantic Records later this year. He was runner-up to Banks in the Blog Sound of 2014 Awards, as voted by 59 online tastemakers, and tipped as a one to watch for the year across the likes of NME, Time Out and Fake DIY. 'Can't Stop Now' acts as a fitting start to 2014 for an artist who is indeed about to hit his stride.
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