Selena Gomez never set out to be the most followed person on Instagram.

The 23-year-old singer loves using the photo-sharing website, but insists she hasn't done anything in particular to attract 89 million followers.

She said: ''It comes in a moment when I capture something happening, and I go, 'Oh, that would be great for Instagram. I should post it.' I know it's boring, but that's genuinely what I do.

''It wasn't my goal to be the most followed person. It's my favorite social platform.

''I'm not sure there's a method to my madness.

''I go, 'Oh, that would be great for Instagram.' ''

The 'Come and Get It' singer likes to find a ''balance'' between flattering photos and natural ones that offer a glimpse into her life.

She told The Hollywood Reporter: ''I try to find a good balance of just being 100 percent myself and knowing when to post a really good selfie with good lighting.''

A recent post of Selena eating an ice lolly and riding a shopping cart inside a Canadian supermarket led some fans to speculate that her pictures are actually staged.

However, she insists it was a genuine moment, but captured by her tour photographer who had joined her on an outing.

She said: ''I've created this bond with him, so it's super organic when he takes photos.

''We were in the grocery store, all shopping for the bus, and I always eat when I shop. I remember one of the comments said, 'I cannot believe she rented out the grocery store for a photo shoot,' and I died laughing. I was like, 'Well, I didn't.' ''