Rap mogul DIDDY is planning another marathon - as he crisscrosses America to promote his new album PRESS PLAY. The BAD BOY FOR LIFE hitmaker is planning a sleep-free promotional tour, during which he'll pick up city honours and host parties at a host of stops. Diddy's cross-country trek will begin next week (18SEP06) in Philadelphia, Pennsylvania - a month before the new album is released. Included in the non-stop schedule will be special Press Play listening parties and official ceremonies, where Diddy, real name Sean Combs, will be honoured by mayors and other local officials. In some cities, the rapper will be awarded the prestigious Key to the City, while, in others, a proclamation of Diddy Day will be announced to celebrate his visit. Diddy is also planning a series of high school visits in cities like Philadelphia, Baltimore, Washington, DC and Las Vegas, where he'll speak to students about empowerment and responsibility. The album is the Grammy-winning superstar's first solo release for five years and features guest performances from Christina Aguilera, Mary J Blige and Jamie Foxx, among others.