Sacha Baron Cohen is turning his Austrian fashionista TV character BRUNO into a movie star, following the forthcoming big screen debut of BORAT: CULTURAL LEARNINGS OF AMERICA FOR MAKE BENEFIT GLORIOUS NATION OF KAZAKHSTAN and ALI G INDAHOUSE. British comic Cohen's third comedy creation Bruno is famous for flaunting his blatant homosexuality at uptight macho men. Cohen hopes to shoot the film next year (07). PAUL WILMOT, a fashion PR guru who was unwittingly interviewed by Bruno for DA ALI G SHOW last year (06), says, "Bruno is one of the strangest characters ever to inhabit the planet. He will be an odd and welcome addition to New York Fashion Week in February."