BORAT star Sacha Baron Cohen has sold the US TV rights to BORAT: CULTURAL LEARNINGS OF AMERICA FOR MAKE BENEFIT GLORIOUS NATION OF KAZAKHSTAN for more than $9.75 million (GBP5 million). The deal will see cable station USA Network own the rights to screen the hit movie for five years - with the channel reportedly wanting Cohen to introduce the movie when it airs on TV. But despite the film's controversial content, network bosses are confident the movie will not fail to attract advertisers. A source tells British newspaper The Sun, "The network is convinced that even thought many mainstream advertisers will boycott it, there'll be others standing in line to reach young men."