Rochelle Humes says creating a fashion line is ''a dream come true''.

The Saturdays star has unveiled her new collection for and thinks it has come at the perfect time in her career.

Rochelle told the Daily Star newspaper: ''Creating my first fashion line has been a dream come true.

''I've always loved fashion but now just felt like the right time for me to create easy-to-wear pieces and include something for everyone.

''And I think, that working with, I've achieved that.''

The brunette beauty - who has baby daughter Alaia-Mai with former JLS singer Marvin Humes - admits she and her other bandmates with young children, Una Healy and Frankie Sandford, find it difficult finding the balance between work and family.

She added: ''It's not simple, but it is possible. The Saturdays are like any other working mums.

''I realise people think we do an unusual job, but it's all we've known for all these years. It's finding the right balance. Our fans have never seen it as being a negative that we're mums.''

Rochelle follows in the footsteps of Kimberley Walsh and Fearne Cotton by creating a fashion range for online retailer