Priscilla Presley has launched her own collection of fine linens after falling for quality bedsheets and towels when she was married to ELVIS.

The famous widow unveiled the Luxury Linens Collection, with design partner BRUNO SCHIAVI, in Sydney, Australia, yesterday (28FEB06).

The show featured items in the range including bed linens, cushions, towels and bathrobes.

Presley explains, "When it comes to developing a personal taste, you have to start somewhere.

"(Living with Elvis at Graceland) was my first introduction into finery and once you've slept in fine linens, you can't go back."

The 60-year-old insists that her linen collection is high-end, but priced affordably, and according to Presley, provides the best chance of a good night's sleep.