Samuel L. Jackson has moved to silence confusion over his identity by promoting his latest movie wearing a T-shirt emblazoned with the slogan "I'm not Laurence Fishburne".
The Pulp Fiction star became embroiled in an on-air argument with a U.S. Tv news reporter last month (Feb14) when the anchorman accidentally confused him with The Matrix star Fishburne.
Jackson raged at the hapless reporter, "I'm not Laurence Fishburne. We don't all look alike. We're all black and famous but we don't all look alike!... You're the entertainment reporter for this station and you don't know the difference between me and Laurence Fishburne? There must be a very short line for your job."
Jackson is currently touring the globe promoting his latest superhero blockbuster Captain America: The Winter Soldier, and he has been wearing a specially-made T-shirt for his press interviews to remind reporters who he is.
The star shared snaps of himself wearing the shirt on his Twitter.com page and he wore it during a number of interviews with British publications, including a Tv interview which aired on U.K. morning show Lorraine on Tuesday (26Mar14), and at a press junket in London.
Take a look back at October's inaugural event.
The film is expected to continue without Mendes' involvement.