Although 147 million people spent at least part of Sunday night in front of their TV sets watching the Super Bowl game, there were nevertheless enough moviegoers left over to give the box office its biggest Super Bowl weekend ever. The top 12 films collected $103,002,446, beating the previous record set last year of $101,870,302. Particularly surprising was the $24.7 million gross of the No. 1 film, Taken , a thriller. Ordinarily, studios attempt to counter-program the Super Bowl weekend with kids fare and so-called chick flicks. They did so with two other new releases, with poor-to-mediocre results. The PG horror film The Uninvited took in $10.3 million to place third, while the romantic comedy New in Town couldn't get a date with just $6.7 million to place eighth. Last year's Hannah Montana/Miley Cyrus Best of Both Worlds Concert 3-D, which grossed $31.1 million, still holds the record as the biggest money maker on a Super Bowl weekend, but it is something of an anomaly, since it played on just 683 screens that carried premium ticket pricing for a brief run in 3-D.

The top ten films over the weekend, according to final figures compiled by Media by Numbers (figures in parentheses represent total gross to date) 1. Taken, Fox , $24,717,037, (New); 2. Paul Blart Mall Cop, Sony/Columbia, $13,872,751, 3 Wks. ($83,247,655); 3. The Uninvited, DreamWorks/Paramount, $10,325,824, (New); 4. Hotel For Dogs, Paramount, $8632740, 3 Wks. ($48,156,061); 5. Gran Torino , Warner Bros., $8, 232,278, 8 Wks. ($11,017,8990); 6. Slumdog Millionaire, Fox Searchlight, $7,628,713, 12 Wks. ($67,193,169); 7. Underworld Rise of the Lycans , Sony/Screen Gems, $7,581,272, 2 Wks. ($33,165,746); 8. New in Town , Lionsgate, $6,741,530, (New); 9. My Bloody Valentine 3-D, Lionsgate, $4479662, 3 Wks. ($44,827,233); 10. Inkheart, Warner Bros., $3,721,492, 2 Wks. ($12,813,023).

03/02/2009