A controversial reality show set to follow three critically ill patients competing for a kidney transplant from a terminally ill woman was actually a hoax. Dutch company Endemol - which created Big Brother in 1999 - used an actress to play the donor in the publicity stunt to raise awareness of organ shortages - but the kidney patients are confirmed as genuine. The company provoked outrage from a string of transplant organisations who branded the The Big Donor Show tasteless. A spokesman for Endemol says: "The Big Donor Show was a hoax. The contestants were also part of the deception, although all three are genuine kidney patients. "Their life is a bitter reality... we hope this will focus on the donor crisis."