Anne-Marie has partnered with VO5 on a new hair care campaign showing how music and style can work together to encourage confidence in women.
Anne-Marie wants to inspire ''confidence'' with her VO5 partnership.
The 27-year-old singer has teamed up with the haircare brand for the Hair Play Everyday campaign - which coincides with the songstress' debut album Speak Your Mind released on April 27 - aiming to put the fun back into hair styling and the blonde beauty is excited about the products because she loves to play around with her own hairstyles.
Speaking about the year-long partnership, the 'Friends' hitmaker gushed: ''I love experimenting with hairstyles, so to be collaborating with a brand that encompasses music, style and confidence is really exciting. Stay tuned for our upcoming projects!''
The English songstress is unafraid to speak her mind through her influential music, but she also expresses her irreverent spirit and kick-ass attitude through her ever-changing look and the brand chose to team up with the star because they want to inspire their customers to ''push boundaries'' like the singer.
A VO5 marketing manager said: ''As VO5 is a brand built on experimentation, the upcoming collaboration is set to encourage consumers to use the full breadth of the VO5 styling range to push boundaries and play with their look--just like Anne-Marie.''
Anne-Marie's Backstage Hair Essential is the VO5 Tame and Shine Spray - which retails nationwide for £4.40 - because it offers weightless defence against heated styling tools and the super-fine mist is perfect for keeping her hair sleek and free of fly-aways throughout her energetic shows.
To achieve the ''Ciao Adios' singer's easy-to-recreate look, she recommends spraying the mist onto the bristles of a soft brush before combing through the lengths of hair to add hold and amplify shine and gloss.
Anima Animus is the third album from Siouxsie Sioux's The Creatures, released exactly 20 years ago today.
Edinburgh four-piece Gypsy Circus talk about their inspirations and their music in exclusive interview.
It doesn't take long to appreciate you are in the presence of rock music royalty when you are offered an audience with Paul McGuinness.
Happy Valentine's Day! Lots of couples will celebrating this cheesy AF but lovely day, and will most likely celebrate well into the night too.
As it's almost Valentine's Day, you'll be looking for that perfect romantic playlist to set a dinner date to, right?
'Lung Bread For Daddy', a phrase appropriated from a friend and referring to a request for a cigarette, is a multi-faceted journey through the life...
Andrew Bird has named his newest song after the Greek king Sisyphus, and he's release a new video with a similar sentiment.
Previously a duo, Honeyblood now comprises Stina Tweeddale on her own and she has returned with a brand new single and video, The Third Degree.
With the 61st Grammy Awards fast approaching, we have revised the long list of nominees once again and think we've made up our mind about who will be...
After a 21-year gap between albums and a full 19-year break as a band, Sleeper seem at last to be back in earnest.
Jay McAllister - otherwise known as Beans On Toast - brings his raucous road show to Kent's infamous seaside town.
Having announced her debut album 'When We All Fall Asleep, Where Do We Go?', Billie Eilish unveils a sinister video for her new single 'Bury a...
Imagine Dragons have now unveiled the official video for their single 'Bad Liar', following their recent animated lyric video.
Brit Award-nominated Tom Walker unveils the video for his newest single 'Just You and I' taken from his debut studio album 'What a Time To Be Alive'.
Stalker Miller have seen a will and determination come to fruition with the release of their debut album 'Homegrown By Joan'.