Colourful rapper Lupe Fiasco is set to go all-black to launch a new fashion line.
All items in the rapper's upcoming Fall of Rome catalogue will be black - and that's all the hitmaker will wear once the line hits the market later this year (08).
He says, "When your game is to sell clothes and for people to believe in you your brand and to push your brand, you keep your game fare on."
And Fiasco, real name Wasalu Jaco, tells Complex magazine his new fashion line even has an historical origin: "The logo for it is this broken statue that was pushed down when Rome was invaded; it represents the decay of beauty. I give my clothing a story. I create a purpose for it."