Kylie Jenner is set to launch ''11 new velvet'' lipsticks next week.

The 20-year-old television personality launched her beauty empire Kylie Cosmetics last year, which she has continued to expand over the last 12 months, and the star has announced she will be expanding her line to include over 10 more lip kits, which will be available to buy on Tuesday (31.10.17) to celebrate Halloween.

Alongside a string of images of the upcoming cosmetic items, which have been shared on the brands Instagram account, it read: ''11 New Velvets .. Launching This Halloween Sold Separately! (sic)''.

A video of the products has also been posted on the photo-sharing site.

It read: ''11 new single velvets! Launching on HalloweenOctober 31 (sic).''

Kylie teased more make-up products would be added to her collection earlier this week.

Alongside an image of the lipsticks in their black packaging all lined up against one another, it read: ''we couldn't wait to tease this ... a complete VELVET singles line is just around the corner stay tuned for the reveal of all these beautiful shades! #ComingSoon (sic).''

And the 'Keeping Up With the Kardashians' star's mother, Kris Jenner, believes her youngest child will continue to develop her brand because she believes her daughter has only ''just scratched the surface'' with her beauty business.

Speaking previously, the 61-year-old matriarch said: ''The goal in the future is to just build the whole infrastructure, and figure out what a retail model might look like that could take it globally. She's just scratched the surface and there is so much more to do with the brand.

''Right now she's super smart about keeping it all in the business. She owns it 100 percent herself, and she doesn't have any investors. It makes for a wonderful opportunity to expand.

''I don't think she sees herself stepping away from this brand for many years. She's doing this because it's really her passion. It's so authentic to who she is, because she's been wanting to do this since she was a little girl. To see her have this kind of success with something she really loves has been really great.

''It was always Kylie's dream to have a beauty brand and makeup company. ''