Kim Kardashian West says the release of her new fragrances marks a ''whole new chapter'' for her.

The 37-year-old television personality launches her trio of scents Crystal Gardenia, Crystal Gardenia Citrus and Crystal Gardenia Oud on Wednesday (15.11.17) after working on the beauty range for ''over a year'', and she is ''really excited'' for the big unveil because she believes it marks a new phase in her life.

The 'Keeping Up With the Kardashians' star - who launched her own KKW make-up line earlier this year - took to social media to give fans a closer look into her upcoming merchandise.

The entrepreneur - who has 23-month-old son Saint and four-year-old daughter North with her rapper husband - posted a string of videos on her Instagram Story, which lasts on the photo-sharing site for 24 hours, she said: ''It's finally here my fragrance Crystal Gardenia, I have been working on this for over a year. And I have had fragrances before but this one I have creative control and it's like a whole new chapter for me.''

The reality star has revealed with every product consumers will receive a note and three miniature crystals.

She explained: ''So I am really excited to show you guys the packaging.

''Inside the box comes a pouch that has about three crystals inside with a little note about what the crystals means. So, I'm really excited for you guys to smell this Gardenia, it's amazing.''

Kim has revealed each product has one of her ''favourite scents'' included, whether it is tuberose, oud, or pink jasmine.

She said: ''But this is the Crystal Gardenia, which the top notes are gardenia, and water lily and tuberose, and tuber rose is one of my favourite scents also.

''And then my Crystal Gardenia Citrus have top notes of gardenia but also sparkling citruses. The Crystal Gardenia Citrus is one of my favourites it has sparkling citruses like orange oil, brazil, it has Italian lemon, purple passion fruit, it has pink jasmine, which is one of my favourites, apple blossom. It is one of the most delicious, light, airy, gardenia mixed with citrus. It's so good you guys will love it.''

And Kim has revealed Crystal Gardenia Oud is inspired by the Middle East, but she was sceptical about the perfume because she is aware not many people like the musky smell of the wood from the Southeast Asian aquilaria tree.

She explained: ''Then this is the Crystal Gardenia Oud, which is really inspired by the Middle East for me, with top notes of lavender and exotic oud, and by the way people that don't like the scent of oud have told me they love this, and it's an exotic scent that they just really love it. So that makes me really happy because some people wear oud some people don't, I happen to love it so I think it's a good blend with gardenia and lavender.''