Singer John Mayer has a word of advice for "snarky" online gossips - follow the lead of comedic icon Don Rickles and write "with a wink and a smile".
The singer - who often finds himself on the end of jibes made on gossip sites - watched legendary comedian Don Rickles perform at an event last month (15Nov08), and was struck by how well audience members took his stings.
Mayer writes on his official website, "Snarky gossip bloggers, take heed. You will never have a better knack for cutting people down than Don Rickles does. You owe much of your success - both pecuniary and otherwise - to the groundwork laid by (Rickles).
"He made Perez Hilton look like a sycophant. Nobody - and I mean nobody - has what it takes to point out a morbidly obese man in the front row and call him out on it in song.
"If you're going to make someone laugh at the absurd, tell some truth with it; if you're going to make someone cry, give them a silver lining to look to; and if you're going to insult someone, as the legendary Don Rickles has for the last 55 years, always end it with a wink and a smile.
"Mark my words: The gossip-monger whose style closest resembles that of Don Rickles' mastery of tension and release will stay successful the longest."