Jessica Simpson's new film BLONDE AMBITION made less than $400 (GBP200) when it opened in eight Texas theatres on Friday (21Dec07). The movie, which also stars fellow Texan Luke Wilson, was saved from the straight-to-DVD tag by film bosses at Nu Image and Millennium Films, who decided to give it a limited Christmas run. The executives were hoping the fact that both Simpson and Wilson are Texas natives would help give the film a boost, and possibly lead to more interest from cinema chains across America. The film will now be released on DVD in January (08), as expected.