Actress Eva Longoria is set to give fans a comical look at the drama behind the scenes of a Latino hit telenovela by starring in a new Tv series. The former Desperate Housewives beauty will portray diva Ava Maria, the lead on a fictitious soap opera, who is attempting to stay at the top of her game in the appropriately-titled Telenovela. Longoria will also executive produce the show for America's NBC network.