Drew Barrymore's new British toyboy Ed Westwick has signed on as the new face of footwear brand K-Swiss.
The 21-year-old Gossip Girl star will appear in a new TV and print campaign for the trendy sports shoe company which will launch in February (09), according to Eonline.com.
DJ/producer Mark Ronson, Adam Levine and Ne-Yo are also in negotiations for new K-Swiss ads.