British singer Charlie Simpson required medical attention on the set of his new music video after he was knocked unconscious by flying fruit.
The former Busted rocker was filming the promo for upcoming single Cemetry, which features a car driving at high-speed through a food stall.
However, the stunt went wrong and Simpson was knocked out by flying pieces of fruit, according to Britain's The Sun.
A source tells the publication, "Charlie was really hurt when the fruit hit him. He had to have treatment by medics on set.
"He was out cold. No-one expected the fruit to explode like it did when the car ploughed through the set. Charlie was shocked but he was all right after a sit down to recover."
Simpson resumed the shoot after treatment.