Ashton Kutcher has a birthday dream of raising $10,000 (£6,250) to help charities fighting child sexual exploitation.
The actor kicked off his 34th birthday on Tuesday (07Feb12) by posting a video online thanking fans for their well wishes and urging them to donate to his Dna Foundation in lieu of gifts.
He said, "I'd love for my friends and family to help me raise $10,000 for Dna Foundation to fight child sexual exploitation. Donate $10 or whatever you can and I'll match donations dollar for dollar."
In a follow-up post on his website, he added, "It is my mission, through the work of my foundation, to end the sexual exploitation of children - whether it be through child sex trafficking or child pornography. In my work with law enforcement and survivor organizations, I've seen firsthand how devastating it is when a child's innocence is stolen and each story I hear inspires me to do more.
"Over the past two years, we have worked hard to bring awareness of child sex trafficking into the mainstream: through the Real Men Don't Buy Girls campaign, we reached millions of people with messaging about the issue. We have partnered with law enforcement to train officers on indicators of human trafficking, and worked with CNN to produce the documentary Nepal's Stolen Children about sex trafficking in India and Nepal.
"We are developing technology-based solutions to address the demand that fuels child sexual exploitation. With the support of the Dna Tech Task Force, formed in 2010, we are focusing our efforts on the digital defense of children through research and deterrence programs that speak directly to predators.
"For my birthday this year, I'm asking you to join me: join the cause, donate $10, or spread the word to your friends by posting this to your Facebook profile."