Arcane Roots - Slow
London rockers Arcane Roots are here with the video for their infectious upcoming single 'Slow' due out on May 20th 2013 following their debut album release 'Blood & Chemistry' on May 6th through Play It Again Sam.
The video, directed by drummer Daryl Atkins, shows the band pouring their hearts out into the performance of the track with mood appropriate lighting in the background. It hardly needs any fancy photography of metaphorical video ideas to put its point across; it's upbeat and warm as well as earnest and direct and really puts across the feeling in the band as they have risen in their career. Vocalist Andrew Groves describes it as being, 'like a story from having to be reminded of what you have and the spark between you, to finally admitting what your actions had been telling you all along and finding the spark again.'
The band's touring history has been nothing short of impressive, supporting the likes of Twin Atlantic, Dry The River and AWOL Nation as well as hitting festivals such as Sonisphere, Liverpool Sound City, Camden Crawl and Y Not. They are now to embark on a string of headline shows with support from The JCQ before joining the line-ups of some of the UKs biggest festivals yet again.
Continue: Arcane Roots - Slow