Thirteen proved to be an unlucky number of finalists for American Idol . Producers of the show had previously purchased the telephone numbers 1-866-IDOLS-01 through 1-866-IDOLS-12 for audience members to use for voting. IDOLS-13, they discovered, was used for a phone-sex hotline. (Dialing it triggers a recording of a woman saying, "Hey there, sexy guy. Welcome to an exciting new way to go live, one-on-one, with hot horny girls waiting right now to talk to you.") On Ryan Seacrest's syndicated radio show, Tuesday Fox Broadcasting CEO Peter Liguori explained the matter and disclosed that contestant No. 13 had been given the number IDOLS-36. On the website TheBiz.com editor Hilary Lewis commented, "We know American Idol is Fox's cash cow and Ryan Seacrest is shockingly well compensated for a guy who doesn't do much particularly well, but does this automatically give him a direct line to Peter Liguori, the CEO of Fox television? ... We could understand if Seacrest called an Idol producer, but we can't believe the head of Fox TV took the time to address this and talk about it with Seacrest on his radio show."