Alec Baldwin has set a deadline of 2012 to quit acting - because he considers himself a Hollywood "failure".
Baldwin, 51, boasts an Oscar nomination, two Golden Globes and two Emmy Awards, but insists his body of work is nothing to be proud about.
So he's vowed to bow out of showbusiness when his contract on hit sitcom 30 Rock expires in three years' time.
He tells U.S. magazine Men's Journal, "I don't have any interest in acting anymore. Movies are part of my past. It's been 30 years. I'm not young, but I have time to do something else.
"It's a difficult thing to say, but I believe it: I consider my entire movie career a complete failure. I'll tell you why. The goal of moviemaking is to star in a film where your performance drives the film, and the film is either a soaring critical or commercial success, and I never had that."
The actor, who has mused about embarking on a political career, currently has at least one more movie coming out - It's Complicated, with Meryl Streep and Steve Martin, which opens in the U.S. on Christmas Day (25Dec09).