The Speed Network turned out to be the highest-rated cable network Saturday from
7:00 p.m. to 11:00 p.m. as it carried the NASCAR Sprint All-Star Race. Its 3.74 household
rating also set an all-time rating for the cable network, beating the 3.53 rating
for the same race a year ago. The telecast peaked in its final half hour with a 4.75.
With 4 million viewers tuning in, the Speed Network drew more viewers than broadcast
networks ABC or NBC.